One fateful Friday the 13th, it was a day like any other: I was hip deep in performing a competitive analysis for a client, determining their place in the social media landscape… checking sentiment ratios, analytics from their site and other digital minutiae … when I was called into the agency principal’s office at 11:30 a.m. The president of the firm was blessedly direct when he said to me: “I have to let you go. I feel terrible about this,…..